THAT WISCONSIN GIRL

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What’s better than stylish, well made apparel? That Wisconsin Girl apparel! Shop our latest collections.

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A LITTLE ABOUT

That Wisconsin Girl

About 15 years ago, I conceived the idea of launching a website and journal to encourage others to document their thoughts and pursue healthy lifestyle goals, inspired by my own journey towards a better life. Now, at 48, I've finally prioritized this vision, aiming to offer insights through my platform, "Purpose 2020," to help individuals navigate their busy lives while emphasizing self-care and personal fulfillment. Wisconsin's charm reminds us of the importance of community and values beyond technology, fostering pride, strong work ethics, and supportive communities.